Vue.js WebApp for Virtual Try-On For Retailers

Mobile / Mobile App Design / Vue.js

About

Optiker Bode, a leading optician with over 80 stores across northern and western Germany, sought to enhance the in-store experience for their customers. With a vision to blend technology and customer service, they partnered with us to create an innovative solution that would set them apart in the competitive eyewear market.


Project Overview

We developed an interactive app that operates on large touch screens within Optiker Bode’s stores. This cutting-edge application allows customers to virtually try on different glasses using the store’s TV cameras. The app is built using Vue.js and dynamically retrieves product data from Optiker Bode’s website via API, ensuring an up-to-date and seamless user experience.

Key Features

  • User-Friendly Interface: The app’s intuitive design ensures that customers of all ages can easily navigate and find the perfect pair of glasses.
  • Real-Time Product Data: By integrating with Optiker Bode’s website via API, the app provides real-time access to the latest eyewear collections, ensuring customers always have the newest options at their fingertips.
  • Virtual Try-On: Leveraging the store’s TV cameras, customers can see themselves in different glasses styles, making the selection process fun and interactive.

Results

  • Enhanced Customer Experience: The virtual try-on feature has significantly improved the in-store shopping experience, making it more engaging and enjoyable for customers.
  • Increased Sales: By allowing customers to easily visualize themselves in various styles, the app has contributed to higher conversion rates and increased sales.
  • Brand Differentiation: Optiker Bode has positioned itself as a tech-savvy leader in the eyewear industry, attracting more foot traffic to their stores.

Conclusion

This project showcases our commitment to delivering innovative, client-focused solutions. By combining cutting-edge technology with practical functionality, we have helped Optiker Bode revolutionize their in-store experience, setting a new standard in the eyewear industry. We are proud of this collaboration and excited about future opportunities to support Optiker Bode’s growth and success.

Customer

Technology

Collaborating with the dseven-team on our virtual try-on WebApp has been a great experience. The project has enabled our customers to try on glasses virtually on large screens in our stores and hence, has greatly contributed to digitize our in-store experience. The project was executed both efficiently and at high quality standards and we are looking forward to many more projects together!

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